Nostalgic daydreams as inspiration.

Lumi Gloss branding and packaging takes inspiration from the 2000s beauty aisle and reimagines it for modern sensory slime. The goal was to use clean design, colour and texture to evoke the endless possibilities of imaginative play. References include the nostalgia of Y2K, beauty advertisements in magazines, the fuzzy haze of a daydream, and the joy of make-believe.